CPC 2025 Annual Report
UX/UI Design · Project Management
Transforming a milestone report into a multi-platform digital experience that communicates impact and future vision.
An overview.
I led project management and UX/UI direction, shaping a cohesive narrative across digital, print, and campaign platforms.
As Community Preservation Corporation (CPC) approached its 50th anniversary, the annual report needed to function as more than a retrospective—it had to unify a complex organization, clarify its work across audiences, and reinforce its position in the housing and policy landscape.
My leadership & approach.
I guided the project from strategy through execution, aligning stakeholders and translating a wide range of content into a cohesive, narrative-driven experience.
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Strategic Framing
Helped position the report as both a reflection tool and forward-looking narrative.
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Experience Design
Structured the report as a guided journey for multiple audiences, from policymakers to partners.
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Information Clarity
Simplified complex financial, policy, and programmatic content into accessible formats.
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Operational Leadership
Managed cross-functional teams, timelines, and decision-making across the project lifecycle.
My execution & impact.
The work focused on translating complex information into a cohesive, multi-platform experience, ensuring the report communicates clearly, engages diverse audiences, and extends its value beyond a single moment in time.
Developed an interactive digital report experience designed for clarity, engagement, and ease of navigation
Delivered print and downloadable formats to support accessibility across contexts and audiences
Created supporting campaign and social assets to extend reach and reinforce key messaging
Strengthened clarity and credibility by presenting impact in a more structured and cohesive way
Elevated engagement through a more accessible and thoughtfully designed storytelling approach
Extended the report’s lifespan into a year-round strategic tool for communication and outreach
My perspective.
This project reflects my approach to large-scale communications: designing systems that don’t just present information, but help organizations tell clearer, more strategic stories.